A directory that doesn't go stale.
Free to join, and always free for students, interns, and provisionally-licensed therapists. Built by a product designer training as a counselor, to connect you with the clients who actually fit how you work.
It's genuinely free, and genuinely quick.
No plans, no contracts, no monthly fee. Get your profile up in a few minutes, and reach the people searching for the kind of support you offer. We're a small, mission-first operation, not a corporation charging you to be found.
What you get
The honest version. No inflated promises, no ad-tech.
Free to join
Always free for students, interns, and provisionally-licensed therapists. Free for everyone while we're growing, and if that ever changes for established pros it'll be a fair, low-cost, sliding-scale model, with plenty of notice. No surprise fees.
Matching that fits
Our matching sends you people who are actually looking for how you work, not just anyone in your zip code.
Your own numbers
A simple dashboard: how many people viewed your profile, and how many reached out.
Verified, and dated
We check your license against your state board's public lookup and show clients the date we checked. Honest trust, not a vague badge.
Low upkeep
One friendly email a year asking whether your profile is still accurate. That's all we ask, and it's what keeps the whole directory fresh for the people searching it.
You own your listing
Leave whenever you like. No lock-in, no contracts, and no dark patterns keeping you here. Your listing stays yours.
This isn't just another directory.
When someone's looking for help, they don't always know the clinical words for it. So we let them search the way they actually talk, and we do the work of matching them to the right kind of care.
Under the hood is a carefully built, clinician-reviewed map of diagnoses, methods of care, life experiences, and even feelings, so someone searching in their own words finds therapists who genuinely fit, not just whoever's nearby. We sweat these details so your right-fit clients actually reach you.
What we ask for
- A photo, and a video if you want one (60 to 90 seconds, not a production)
- One to three lines about who you work with, in the words you'd actually use
- Four to six things you help with
- Your license number and state, so we can verify it
Clinical detail (approaches, credentials, training) is optional, and lives in an expandable section for the people who want it.
How it works
Create your account
A name, an email, a password. That's it to get started.
Set up your profile
Your photo, a few lines in your own words, what you help with, and your license.
We verify your license
A human checks your license against your state board, usually within 24 to 36 hours.
You're live
Your profile goes live at its own web address. We're in a closed pilot right now, so it won't turn up in search engines until we launch.
Built by one person, not a corporation.
This site was made by one person: a product designer training as a counselor. Clinical decisions (like how the matching works) are reviewed and tested by licensed counselors and counselor educators before they go live. No investors to please, no ad networks to feed. We measure success by whether people find the right care, even when the best fit for them isn't on our site. If that's the kind of directory you'd want your name on, we'd love to have you.
Frequently asked questions
How much does it cost?
It's free to join, and it will always be free for students, interns, and provisionally-licensed therapists. For established professionals it's free while we're growing. If we ever need help with the costs of staying up, it'll be a fair, low-cost, sliding-scale (pay-what-you-can) model, and we'll tell you first. No surprise fees, ever. Therapists who joined during our invite-only pilot keep their profile free for good.
How will I know it’s working?
Your dashboard shows how many people viewed your profile and how many contacted you. Real numbers, first-party, no third-party trackers.
Will people actually find me here?
Honest answer: we're small and growing, so we won't pretend there's a giant search engine behind us. But we're built from day one to be found the way people search now, including when they ask an AI assistant for help finding a therapist. Our profiles are honest and dated, which is exactly the kind of thing those systems tend to trust and surface. And our matching sends you people actually looking for how you work, not just clicks.
What if I already have a website?
Great, link it right on your profile. We complement your website, we don’t try to replace it.
How does verification work?
A human opens your state board’s public license lookup, confirms your license, and records the date. Your profile shows when it was checked, honestly.
When does my profile go live?
After you publish it and we do a quick verification pass. During our pilot that’s usually 24 to 36 hours.
Ready to be found?
Free to join, a few minutes to set up. Let's connect you with the people looking for how you work.
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